Who is Richard Taylor?
It’s amazing what one can find on Amazon.
I have found some pretty crazy items, but this is the first time I have encountered a fail-proof business plan in action.
The man behind the plan is Richard Taylor.
But who is Richard Taylor?
To answer that question, we have to look at what he is doing.
Click on the screen cap below.
I happened upon this man with the plan whilst searching for a book recommended by my buddy Tyler.
As I looked for the best deal, I clicked on the “used books” option.
I scrolled down the list, going from cheapest to the most expensive – and there it was.
The book before Richard’s went for $25.
Richard’s went for, you guessed it (if you looked at the screen cap) – $999.
Did you notice that this guy also has a 5-star rating?
Genius.
I bet he is raking in the dough.
Swimming through it, like Scrooge McDuck.
That’s what I would do.
That’s what I will do when I open my online store where everything is $999.
I am going to call it, and I think Richard would smile on this – the “$999 Store.”
My tagline will be, “Just like the dollar store, only better in 998 more ways.”
I know it will take guts.
The kind of guts that it takes for someone to charge $999 for “Soft Shapes: Ducks (Baby’s First Book & Puzzle).”
So who is Richard Taylor?
(snort laugh)
You tell me.
Seriously, you tell me.



