Posts Tagged ‘advertising’

Lost in Translation

Have you ever found a product made in a foreign country that made claims of great intensity?!
There is a website called engrish.com.
It is hilarious.
Basically, it focuses on flawed English as it appears in various forms.

Consider the following packaging for what I can only assume is an ironing board:

(Text in lower right of photo)
Four Big Merits:
Artistic Reliable Is Practical
The All Steelfoot Rest Spurts Models
Four Altitude Mixture Controls
Entire Cotton and Kapow (?) Cotton Print

But this one could be my favourite.
Please, check it out.

Effective Marketing

What were they thinking?

Marketing Guy 1: Well, I’ve got some bad news.  General Mills is not buying this whole [finger quotes] “caveman idea.”
Marketing Guy 2: What do we do?
Marketing Guy 1: Great question, Jenkins.  I have a friend who knows a lot about cigarettes — says that their cool and refreshing menthol is good for your throat — that they are a great way to make you look trendy and fashionable.
Marketing Guy 2: Tell me more, Harvey!
Marketing Guy 1: Keep your suspenders on, Jenkins.  Let’s just get these Flintsone’s cigarette ads knocked out.
Marketing Guy 2: Harvey!  What about Jack Daniels sponsoring the Jetsons?
Marketing Guy 1: Jenkins — I think you are gonna run this place some day.
[Jenkins smiles and puts his gun in his holster as they exit the board room]

What is the worst ad campaign you have ever seen?